Mercedes broke the internet with its "Last Fan Standing" Superbowl game.
The concept was like a virtual version of a stunt many car company's have used in the past. Players place their hand on a car and the last person there wins the whole shebang.
Well, Mercedes tried this on Super Bowl Sunday with a virtual car, but glitches from the millions of would be winners seem to have foiled their plans, turning the entire contest into an epic fail.
It was a genius idea, but even Mercedes Benz couldn't have prepared for the sheer volume of interest from Joe Q. Public. You see one of the perks of ambition is you become the "first." But what happens when your big moment comes and the universe seems to be working against you......
"The bad news is, when you try to achieve a technological first, things can sometimes go wrong. In this case, there were just too many of you," the German car giant explained on the landing page for the game.
At 6:00pm ET we signed up, even sharing the contest on the Sasha Talks Tech Instagram page!
But come game time, in this case 6:30 ET, we couldn't get in and gave up on the whole thing all together.
Then a few hours later we got this text message.
A second chance at a Mercedes-AMG C 43....why not?!
MB USA's official statement:
After attempting to login and play AGAIN, still no luck. The contest was a wash.
According to Mercedes, every eligible registrant will be entered into a random drawing to pick a winner.
We'll be notified in a day or two.
Kudos for trying MB. Kudos for trying.
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