Sasha Talks Tech
startup stories, trends and digital lifestyle hacks
One of the most pressing concerns for store owners across the world is digital competition. For a while, it felt like there was almost no chance that a retail store owner could beat their digital counterparts. Why bother driving to a store or walking to your local supermarket if you can get your groceries delivered to your door from big-name retailers? Why bother buying a computer from a local store if you can customise your order and get free delivery from online retailers?
Sales Have Become Easier
No matter how humble or prestigious your store is, making the sale has always been difficult because of varying payment methods. Many stores couldn’t afford to use digital methods such as credit and debit cards or contactless payments. Cash-only stores are, fortunately, phasing out due to the ease and accessibility of digital payments.
For example, restaurant POS systems are incredibly easy to install and offer customers simple and efficient ways to pay for their meals. They’re cheap and can usually be paid for on a monthly basis, and they’ll even provide you with the hardware needed like card scanners. POS systems are also very robust and come packed with features. They’re easy to use, log data to make it easy for bookkeepers, and future proof due to their upgradability.
Social Media Is a Growing Craze
It’s become incredibly easy to go viral if you’re lucky. If you have a unique product or something special to offer your customers, then it will be shared on social media and you’ll have curious internet users coming to your store to see what the fuss is about.
It’s easy to create and manage a social media account thanks to the internet, and even if you’re not tech-savvy you can look at guides on how to create and manage your social media accounts. With a bit of practice, you’ll be drawing in followers from all across the world.
Usual Tasks Have Become More Efficient
Digital stock control systems have made stores incredibly effective at managing and replenishing stock. Whether you’re low on sweetener for your drinks or you’re out of medium-sized shirts of a particular design, computer systems can alert you when you’re low on stock and even automatically re-order stock if it falls below a threshold that you set.
Delivery Systems Have Improved
Getting your product into the hands of consumers has never been easier thanks to flexible eCommerce systems that are simple to install and easy to manage. You can take orders from almost anyone around the world, automatically print shipping labels and get your product into the hands of people around the world.
However, if you’d prefer to stay local (which is the case for most restaurants and takeaways) then you can also register for services such as Uber. Even if you don’t have a delivery driver that can ferry meals around town, you can hire Uber drivers to do it for you, effectively giving any food service a fast and responsive delivery service.
TECH TALK BLOG
Startup stories, tech trends, and apps curated by Tech Blogger and Digital Lifestyle Host Sasha Staar Horne.
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