is now used by people in almost 200 countries worldwide.
It has made its name as a dating app, but the brand has expanded its portfolio through the creation of Tinder Social, through which you can find out where your friends are intending to socialize on a given night. Indeed, Tinder’s swiping functionality has proven so popular that it has been adopted by numerous other businesses. There’s even a recruitment app where employers and job seekers can sign up and swipe right on each other’s profiles. If they match, the employer contacts the candidate and that quite possibly leads to the candidate being hired.
This infographic from Carvaka takes us through how Tinder has expanded so impressively since it first became available on the App Store in September 2012, while also providing a forecast as to what might be next for this remarkable business success story.
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