Sasha Talks Tech
startup stories, trends and digital lifestyle hacks
It used to be that if you wanted to start a business, you needed a big team of people and a lot of capital from the bank. But in recent years that model has been turned on its head. It's been partly driven by the fact that banks are crumbling institutions that no longer want to lend because they're so indebted. But it's also partly down to the fact that the nature of business is changing. Truly disruptive businesses operating in the digital space only need small teams. Uber.com and Twitter are both good examples. You just don't need to be a mega corporation anymore to make a lot of money.
Software has made it possible for just about anyone to give entrepreneurship a go. It's not so much that we're suddenly seeing a new "cult of the startup." It's just that software is releasing all that entrepreneurial energy that was once stored up.
READ ON TO FIND OUT HOW!
It used to be the case that small businesses had to keep track of every receipt and transaction by hand. And even though the tax code was a lot easier to navigate in the past, this was still a big job.
Now that's all changed. Accounting software has arrived, and it takes all the donkey work out of making financial statements. Because the software links to the business's bank account, transactions are posted automatically. The user then simply tells the programme which category each transaction falls into and that's it. The programme itself will do the rest, and many even offer on-demand performance metrics.
Scheduling was once a labor-intensive process. Each appointment had to either be written out by hand, or manually typed into a computer. But not anymore. New scheduling services directly present customers with a range of available slots, and then they choose when to meet. Most scheduling apps then link to your Google calendar so you can see exactly when you're free and when you're not. What's more, services like ReminderCall.com will automatically remind customers of their booking.
Collaborative Cloud-Based Office
The collaborative office has done an enormous amount to level the playing field. It means that small businesses don't have to have an expensive central office from which to conduct their operations. Cloud-based office software means that they can simply link up with colleagues in virtual space.
What's more, cloud-based services, like Google Drive, are essentially free.
Social Media Management
There are hundreds of thousands of bloggers and writer out there whose businesses depend on social media. Their entire product is funnelled through social media channels and out into the wider world.
But the process of organising social media has, in the past at least, been time-consuming. Frequently updating on different social media accounts and responding to feedback was a big time sink. But again, software has ridden to the rescue. There are now social media tools that allow you to manage your entire social media presence from a single window. You get to respond to queries and feedback across multiple accounts. And you get to schedule when you want your posts to be posted.
TECH TALK BLOG
Startup stories, tech trends, and apps curated by Tech Blogger and Digital Lifestyle Host Sasha Staar Horne.
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